Kenworth DAF Monterrey: 73 s median reply time and advisors who only see qualified leads

Client: Kenworth DAF Monterrey (KWM)
Industry: Sales of new and used heavy trucks
Product: Personaizit
In production since: January 2026
Channels: WhatsApp and web chat

Key numbers

What the data shows

73 s

Median AI reply time (last 90 days)

93%

Of after-hours messages answered by the AI in under 5 min

91%

Of outgoing messages sent by the AI (last 90 days)

29%

Of messages arrive outside Monday to Friday, 9:00 to 19:00

17%

Of contacts are qualified and handed to an advisor

99%

Of AI replies in under 5 min (last 90 days)

The problem

Why they needed an agent

A heavy truck dealership receives inquiries on WhatsApp and through its website chat at any hour. With around 320 new contacts a month, advisors spend much of their time on conversations that are not yet a real opportunity.

A large share of messages also arrives outside office hours. If nobody replies, the prospect cools down or writes to another dealer.

The solution

What Personaizit does

Personaizit placed an AI agent on WhatsApp and web chat. The agent replies right away, asks the qualification questions and classifies each contact.

Only qualified contacts go to an advisor. The rest are marked as not qualified, so the sales team spends its time on people who can actually buy.

Results

Results in numbers

Median AI reply time of 73 s, with 99% of replies in under 5 min (last 90 days).
29% of customer messages arrive outside Monday to Friday, 9:00 to 19:00; the AI answered 93% of them in under 5 min.
The AI sends 91% of outgoing messages (last 90 days).
Of all contacts, 17% are qualified and handed to an advisor, and 68% are marked as not qualified: advisors only see qualified leads.
1,074 contacts in total since January 2026; 957 in the last 90 days.

Data as of October 9, 2026

Personaizit production data; excludes tests and sandbox. "Last 90 days" runs from July 11 to October 9, 2026.

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